Corporate guidelines

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Brand guidelines are clearly defined rules and standards that communicate how your brand should be represented to the world. Brand guidelines help How to create a brand style guide · Mission and vision: Write a mission statement about why your company exists and a vision statement about where you want yourA corporate identity manual is a manual containing guidelines for corporate identity applications. It is a corporate identity management tool. You can call it brand guidelines, style guide or brand book but they all basically refer to standards on how to use the brand.‍.